1. High-Quality Photos / Images

This is a must when it comes to professionalism. Low quality will not only seem unprofessional to the customer but can also lower customers’ trust in your business and your legitimacy.

2. Consistent Sizing, Colors, Fonts

a. Choose a Color Theme of complementary colors and stick to just a few colors.
b. Use the same 1 – 3 fonts throughout the entire website.
c. Keep Blocks either all the same size or alternating between 2 sizes: one large, and one medium.

3. Animations and Sliders

a. Animations are not only eye-catching but also show a certain amount of professionalism and technical thoroughness.

4. Custom, Unique Icons

Custom icons are an extra touch you can utilize to show that you are an established brand! I like this for adding an extra oomph to the website. It’s definitely not necessary but it can be a great tool for increasing brand recognition and showing professionalism.

5. Personal Logo

A personal logo is something most businesses have or know they should get. For websites, it is a MUST when speaking of professionalism. This is another great tool for brand recognition and also shows that all-important thoroughness which in turn translates to professionalism.

6. Product Photos with Transparent Backgrounds

This is so important when selling products on your website. Low-quality images or images with odd, unrecognizable, busy, or just ugly backgrounds can hurt your revenue so much! Going the extra mile to get transparent backgrounds on all your beautiful product images is so important and looks amazingly professional!

7. A Consistent Voice

Using a consistent voice throughout your entire website will show professionalism! A consistent voice is super important in brand recognition and this is just another step towards looking amazingly professional and trustworthy.

8. Custom Graphics

Custom Graphics can show that you’ve really put in the work. Custom graphics display that you aren’t just collecting stock photos and taking shortcuts in regard to your website.

Conclusion

When making websites we want to keep ourselves to a high standard. Remember these tips for keeping your website looking sharp and professional:

• Use high-quality images exclusively
• Use consistent sizing, colors, fonts, etc. that are true to your brand
• Include CSS animations
• Utilize custom, original icons
• Have a personal logo
• Keep product photo’ backgrounds transparent
• Use a consistent voice throughout your website
• And an extra touch – Use custom graphics

We hope this was helpful! Please comment any questions or suggestions that you utilize to make your website more professional!